Prof. Dr. Deanna D. Sellnow and Prof. Dr. Timothy Sellnow, both from Clemson University in the USA, spoke about the challenges of risk and crisis communication in the context of the current mutation and spread of the bird flu virus in the USA, where cows and cow's milk have already been affected by infections. Janina Unselt, Senior Account Manager at the international communications agency Edelman, spoke about the practice of crisis communication in the context of product recalls by large companies. She also explained to the students what they should look out for during their studies in order to develop good opportunities for a career in crisis communication consulting. Janina Unselt herself is a graduate of the Media and Communication Science Master's program at TU Ilmenau and has been working as a specialist in risk and crisis communication in Germany and internationally for more than five years.
More information: andreas.schwarz@tu-ilmenau.de