Department publications from 2015

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Publications of the department as of 2015

Results: 1507
Created on: Wed, 17 Jul 2024 23:10:03 +0200 in 0.0362 sec
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    Obschonka, Martin; Stützer, Michael; Audretsch, David B.; Rentfrow, Peter J.; Potter, Jeff; Gosling, Samuel D.
    Macropsychological factors predict regional economic resilience during a major economic crisis. - In: Social psychological and personality science, ISSN 1948-5514, Bd. 7 (2016), 2, S. 95-104

    http://dx.doi.org/10.1177/1948550615608402
    Wyrwich, Michael; Stützer, Michael; Sternberg, Rolf
    Entrepreneurial role models, fear of failure, and institutional approval of entrepreneurship: a tale of two regions. - In: Small business economics, ISSN 1573-0913, Bd. 46 (2016), 3, S. 467-492

    http://dx.doi.org/10.1007/s11187-015-9695-4
    Wimmer, Jeffrey;
    Counterpublic. - In: A-Int, (2016), S. 235-239

    Lukičeva, Tat&softcy;jana A.; Pezoldt, Kerstin
    Stimulirovanie sbyta, pablik rilejšnz (PR), direkt-marketing i ličnye prodaži v sisteme marketingovych kommunikacij. - In: Marketing, (2016), 14.2., Seite 314-323

    Lukičeva, Tat&softcy;jana A.; Pezoldt, Kerstin
    Struktura i osobennosti kommunikativnogo kompleksa v sovremennom marketinge. - In: Marketing, (2016), 14.1., Seite 311-314

    Molčanov, Nikolaj N.; Pezoldt, Kerstin
    &ptbov;Evoljucija razvitija marketinga, sovremennye koncepcii marketinga. - In: Marketing, (2016), 1.3., Seite 20-26

    Molčanov, Nikolaj N.; Pezoldt, Kerstin
    Suščnost&softcy; i funkcii marketinga. - In: Marketing, (2016), 1.1., Seite 13-18

    Pezoldt, Kerstin; Vorob'eva, Irina V.
    Ličnye prodaži i nacional&softcy;nye stili delovogo obščenija. - In: Meždunarodnyj marketing, (2016), 8.3., Seite 242-249

    Pezoldt, Kerstin;
    Organizacija meždunarodnoj marketingovoj dejatel&softcy;nosti. - In: Meždunarodnyj marketing, (2016), 4.3., Seite 109-120

    Pezoldt, Kerstin;
    Strategii i formy proniknovenija firmy na vnešnij rynok. - In: Meždunarodnyj marketing, (2016), 4.2., Seite 103-109


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