Strategičeskoe planirovanie meždunarodnoj marketingovoj dejatelьnosti. - In: Meždunarodnyj marketing, (2016), 4.1., Seite 97-103
Process vybora vnešnego rynka i napravlenija marketingovych issledovanij. - In: Meždunarodnyj marketing, (2016), 3.1., Seite 68-75
Technologičeskie i prirodnye faktory meždunarodnoj marketingovoj sredy. - In: Meždunarodnyj marketing, (2016), 2.4., Seite 63-67
Socialьno-kulьturnye faktory i rešenija meždunarodnogo marketinga. - In: Meždunarodnyj marketing, (2016), 2.3., Seite 57-63
Meždunarodnyj marketing: opredelenie i soderžanie. - In: Meždunarodnyj marketing, (2016), 1.1., Seite 15-23
Meždunarodnyj marketing : učebnik i praktikum dlja bakalavriata i magistratury. - Moskva : Jurajt, 2016. - 397 Seiten ISBN 978-5-9916-5930-7
Literaturverzeichnis: Seite 397-[398]
Medienrecht : Vorschriftensammlung
12., neu bearbeitete und erweiterte Auflage, Stand: April 2016. - Heidelberg : C.F. Müller, 2016. - 1 Band (verschiedene Seitenzählungen). - (Textbuch Deutsches Recht) ISBN 3-8114-4266-X
Krisenmanagement aus interner Perspektive: Analyse der Krisenkommunikation in deutschen Jugendämtern. - In: Interne Kommunikation im Wandel, (2016), S. 225-246
Kommunikation als Weltbezug. - Köln : Herbert von Halem Verlag, 2016. - 308 Seiten ISBN 978-3-86962-219-4
Literaturverzeichnis Seite 287 - 308
Implications of unprofitable horizontal mergers: a positive external effect does not suffice to clear a merger!. - In: Contemporary economics, ISSN 2300-8814, Bd. 10 (2016), 1, S. 13-26
Standard analysis of mergers in oligopolies along the lines of the popular Farrell-Shapiro Framework (FSF) relies, regarding its policy conclusions, on the assumption that rational agents will only propose privately profitable mergers. If this assumption were held, a positive external effect of a proposed merger would represent a sufficient condition to allow the merger. However, the empirical picture on mergers and acquisitions reveals a significant share of unprofitable mergers, and economic theory, moreover, demonstrates that privately unprofitable mergers can be the result of rational action. Therefore, we drop this restrictive assumption and allow for unprofitable mergers to occur. This exerts a considerable impact on merger policy conclusions: while several insights of the original analysis are corroborated (e.g., efficiency defense), a positive external effect does not represent a sufficient condition for the allowance of a merger any longer. Applying such a rule would cause a considerable amount of false decisions.
http://hdl.handle.net/10419/162071